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Guides, glossary & answers to the questions we hear most

A running collection of reference material for advertisers and publishers working with ActiveAdsNext — how the network works, how tracking is attributed, and what to expect at each stage.

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Guides for getting up and running

How affiliate marketing works with us

An overview of how advertisers and publishers are matched, how tracking links work, and how payouts are calculated across the network.

Read the overview

Advertiser onboarding, step by step

What happens between submitting your offer and seeing your first tracked conversion — scoping, tracking setup, and launch.

See the process

Publisher application, step by step

What we look for in a publisher application, how review works, and how quickly you can expect a decision.

See the process
Glossary

Terms worth knowing

CPA (Cost Per Action)

A payout model where the advertiser pays for a specific completed action, such as a lead, sign-up or sale, rather than for clicks or impressions.

CPL (Cost Per Lead)

A payout model where the advertiser pays when a visitor submits a qualifying lead form, regardless of whether it later converts to a sale.

Attribution

The process of tying a conversion back to the specific publisher and tracking link that generated the referring click.

Vetting

Our review of a publisher's traffic sources and promotional methods before they're approved to run a given advertiser's offer.

FAQ

Common questions

How quickly will I hear back after applying?

We typically respond within two business days of a Get Started or publisher application submission.

Which verticals are you focused on?

Financial services and technology are our primary focus today, with active coverage in several other verticals — see our Verticals page for the full list.

What do you exactly provide or offer?

On the affiliate side, we build and manage publisher partnerships across financial services, technology and more. Alongside that, our team plans, buys paid media directly and handles the deals, placements and optimization involved. See Solutions for the full breakdown.

Where can I find your legal and privacy pages?

Our Privacy Policy, GDPR, CCPA, U.S. Privacy Policy, Affiliate Disclosure, Terms & Conditions and Cookie Policy are all linked in the footer of every page.

Didn't find what you were looking for?

Send us a note and we'll point you in the right direction, or reach out through the quick message form in the footer.