Financial services and technology are our primary focus and where our publisher relationships run deepest. We're actively building presence across the categories below as well.
Lending, credit, insurance, savings and investment offers, run with attention to compliance.
SaaS, software trials, apps and B2B technology offers for audiences that convert.
Product-led offers for online retailers, marketplaces and direct-to-consumer brands.
Bookings, travel planning tools and hospitality offers for content and deal-focused publishers.
Wellness products, fitness services and health-adjacent offers, handled carefully.
Online courses, upskilling platforms and education-technology offers.
Local and national home-service offers, from utilities to home improvement.
Mobile plans, broadband and connectivity offers for comparison-led audiences.
From personal loans and credit cards to insurance and savings products, financial services is one of the two verticals we built ActiveAdsNext around. We look for publishers and advertisers who take disclosure and compliance seriously, since trust is the product here as much as the offer.
Software subscriptions, productivity tools, cybersecurity products and B2B SaaS make up our second core vertical. Technology audiences tend to be well-informed, so we favour publishers who can speak credibly to features, pricing and fit rather than generic promotion.
The categories above reflect where we have active advertiser and publisher relationships today. If you work in a different space, reach out — we evaluate new verticals regularly.